Big Play in the Big Apple

  1. Updates

Jill Vialet

Nipping at the heals of the largest Recess Roll-Out in the history of Playworks (100 staff and coaches/combined 216,316 miles traveled/72 schools/9 cities), we took school recess and children’s play to our biggest audience yet; the 1.5 million visitors and 500,000 commuters who will enter New York City’s Times Square through July 8, 2011!

May 25th, a 15-second spot began running on the 20’ x 26’ CBS/David Letterman LED billboard featuring Playworks and our thoughts on school recess. The spot runs from 6 a.m. to midnight, daily.

We couldn’t be any more excited about introducing our unique brand of play to one of the most playful audiences on earth; the thriving people-sphere of New York City!

 
 
 
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More Updates


October 6, 2020

Using Play to Foster Social Connections and Physical Activity ›

Play isn’t just fun and games – it’s a vital aspect of our health and well-being. When we play, we engage our bodies, minds, and senses, creating opportunities for increased physical activity, learning, and connection with others. Play can even help relieve stress and support the development of important social-emotional skills, including communication and cooperation.…

September 3, 2020

How Equity, Trauma, and Play Intersect ›

The play opportunity gap Play is critical for healthy child development as it is a safe way for kids to experiment and practice building relationships and cooperating with others. And yet, even in normal circumstances before COVID-19, there wasn’t an equal opportunity for every kid to play. We need to make sure this disparity does…

August 17, 2020

Download the Playworks School Re-Opening Workbook ›

This is an unprecedented moment for kids, teachers, families, and schools. Re-opening our schools will involve decisions based on incomplete information that must be made in an environment that, at best, would be described as uncertain. The Playworks School Reopening Workbook is a free resource and workbook aiming to bring a bit of ease to…