Announcing: Playworks AIM

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New Playworks vision aims to ensure safe and healthy play every day for 3.5 million kids in 7,000 elementary schools nationwide

Today, Playworks announced its intention to dramatically expand both the current number of students enrolled in Playworks programs as well as reach hundreds of thousands of children through free resources and training for schools over the next four years—and the new program is backed by $26 million in new funding commitments. Under the Playworks AIM vision, by the end of 2020 some 3.5 million kids in 7,000 elementary schools will experience safe and healthy play every day—allowing them to feel included, be active, and build life-long social and emotional skills.
 
"We’ve accomplished so much in the past 20 years, and yet in a way our journey is just beginning," said Jill Vialet, Playworks CEO and founder. "We know from Malcolm Gladwell and others that 10% of a population is the tipping point where social change begins to snowball. When we make safe, healthy play a priority at 7,000 elementary schools—in other words, just over 10% of all elementary schools in the U.S.—we will spark a national movement." Read the full announcement.
 
Visit 2020.playworks.org to learn more about Playworks and the AIM vision.
 

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President's Council on Sports, Fitness & Nutrition

June 14, 2019

Jill Vialet Recognized with Lifetime Achievement Award by PCSFN ›

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May 31, 2019

Impact Through the Power of Play ›

Pahara-Aspen Fellow Jill Vialet founded Playworks on the theory that, through valuable play, kids learn to make friends, solve problems, and believe in themselves, every day. At last year’s Action Forum, Jill made the audacious Action Pledge above to propel the importance play forward. In this video, Jill shares the progress Playworks has made so…