What happens when an international apparel company with a commitment to responsible leadership, engages associates in play in and out-of-the office with a CEO whose iPod playlist is consistently described as "eclectic?" You get Boston's Rob DeMartini, CEO of New Balance and our country’s Most Playful CEO.
DeMartini was named the country’s Most Playful CEO after a nationwide search for inventive leaders who incorporate play and innovation into the work environment to encourage collaboration and teamwork. This is the third year for the award, which is sponsored by Playworks
Most Playful CEO 2011 – Rob DeMartini, New Balance from Playworks on Vimeo.